- Published on Wednesday, September 12 2012
- Written by Kate Ferguson
It’s clear that any campaign called “Be Good To Each Other” is going to be a great cause. T-shirt design company Custom Ink and PACER National Bullying Prevention Center are teaming up just in time for October’s National Bullying month up to encourage kids to stand up against bullying. At least a quarter of kids get bullied at some point, and likely many more don’t get the opportunity to speak up about it. The good thing is that everyone can take small yet powerful actions toward getting rid of this epidemic, and like many big changes, the most important step is awareness.
In this case, students have the opportunity visit the Custom Ink website and create their own anti-bullying message to be printed on T-shirts for the “Be Good To Each Other” campaign, of which all profits go directly to PACER. Having the T-shirts as a tool helps on multiple levels -- it’s a draw to the cause and but also a fun way to promote it.
Even a few celebrities have jumped on board to design their own T-shirts and help spread the word, including YouTube sensation Rebecca Black, Ray Rice of the Baltimore Ravens, Olympic gymnast Nastia Liukin, and Janel Parrish of "Pretty Little Liars", coming up with slogans such as “Stop bullying and start reaching for your dreams” and “You can be a hero to someone just by being a friend”.
Custom Ink’s cofounder and president, Marc Katz, says: “Custom T-shirts have the power to unite people in positive ways, and creating and wearing bullying prevention designs is a great way to promote kindness and tolerance.” In 2011, a massive 4,000 shirts were worn in support of the cause -- let's see if we can beat that number this year!
- Kate Ferguson, YH Staff