Pharrell Williams creates first 24 hour long music video
Pharrell Williams has created the very first 24-hour long music video, which features fans and celebrities lip-syncing to his new track, Happy.
The innovative hip-hop superproducer has released a day long video for his four-minute song, which is featured on the soundtrack to the animated hit film, Despicable Me 2.
Viewers can log on to 24hoursofhappy.com and create their own
version of the Happy video by switching between channels which
showcase different people dancing and singing along to the
song.
Not only does Williams appear in the video, but there are cameos by
Despicable Me 2 star Steve Carrell, rapper Tyler the Creator, NBA
legend Magic Johnson and actor Jamie Foxx.
Non-interactive four-hour segments of the video are also available
on YouTube.com.