Madonna is facing legal action from an Australian artist who alleges the packaging for her debut perfume ripped off his trademarked logo.
The Holiday hitmaker launched Truth or Dare in New York last month (Apr12), but RJ Williams is upset that the 'M' symbol on her scent bottle and cardboard sleeve resembles his own artwork.
Williams claims he trademarked the logo, which he is said to have used on clothing for eight years, in 2011 and he is taking legal action over what he alleges is a breach of copyright.
He tells Australia's The Sunday Telegraph, "Friends from all over the world have been calling me upon seeing the Truth or Dare by Madonna campaign to express their disgust and support.
"It's about my integrity as an artist. I do not think it should be able to be used by a giant cosmetics company."
Williams claims he has sent a legal letter to Madonna's agent, Guy Oseary, requesting the star immediately stop infringing his copyright. He has also asked to be provided with all profits made so far and enter into a license with him for future use of the symbol.