Lady Gaga launching new merchandise with Urban Outfitters

Written by . Published: May 17 2017

Lady Gaga has partnered with bosses at U.S. retailer Urban Outfitters to create a new line of merchandise in support of her latest album Joanne.


The Born This Way superstar broke the news to fans in an email alert on Wednesday (17May17), dubbing the special collection GAGA X UO X JOANNE.

The limited edition range includes a hoodie, bomber jacket, baseball hat, tote bag, and various T-shirts, with one design featuring the photo used as the cover image of her 2016 release Joanne.

The picture in the album artwork is a headshot of Gaga, showing the singer standing side-on wearing a wide-brimmed pastel pink hat, but in the full length image printed on the new T-shirt, the star is revealed to be topless, with her blonde hair carefully placed over her nipples to preserve her modesty.

Gaga's new merchandise will hit stores in North America on Friday (19May17), while fans in Europe will have to wait until Monday (22May17) to snag the memorabilia.