Actress Eva Longoria offered surprise styling sessions to lucky shoppers at a California mall on Tuesday (04Oct16).
The Desperate Housewives star recently launched her clothing line From Work to Wine with U.S. retailer The Limited, and to promote the apparel, she made a shock appearance at one of the company's stores at the Glendale Galleria in to help fans pick out cute outfits.
“I really love going into the stores,” she gushes to Women's Wear Daily of her experience connecting with shoppers at the event. “It’s my favorite part, seeing the clothes on the mannequins and styling them in ways I never thought of.”
Fans learned about the evening fashion party after bosses at The Limited sent out emails to top customers teasing a "Secret Style Event" and suggested attendees "charge their phones and get ready for a photo op" in preparation for the occasion.
Although Eva's presence wasn't mentioned directly in the invitations, throngs of women crowded the store just before the fun meet-and-greet kicked off at 7pm local time.
“I didn’t realize that many people knew who I was,” the humble star, who has millions of followers on Instagram and Twitter, smiled when addressing the large turnout.
Longoria learned a lot by meeting with fans, as many of them expressed their desire for her to design V-neck t-shirts and petite-size jeans, and she told the stylish shoppers she will be incorporating the valuable feedback she received as she starts work on her fall 2017 From Work to Wine line.
"Everything I’m designing I want to wear now," she says of her impatience during the design process. "It seems really far away, but you can’t delay anything in the production process because fashion is so immediate. Everyone wants it now.”
In addition to clothing, Eva also has a homeware collection with J.C. Penny, and the Latina entrepreneur is elated she is turning some of her favorite pastimes into profitable businesses.
“Those are my two loves - fashion and home," she said. "I’m always sewing and cooking."