Drake is set to open a nightclub in Houston, Texas called The Ballet.
The Hotline Bling rapper teased the new venture while opening a pop-up shop at the Toyota Center in the city on Monday night (05Sep16), where he told the crowd the club will offer a "classy new dance experience".
"There's a culture out there of dancing and it's not about no strip club...," Drake told the crowd at the event, as seen in footage posted online by his fan site Word On Road. "It's about these amazing women that we've got in one spot, the music that we've got, and the Houston culture that we got. I just wanna let you know that I'm going to bring it to you in the most honest and genuine way possible."
Although he hails from Toronto, Drake, has long credited Houston as being instrumental in the early stages of his career, and references the city in his 2009 song Houstatlantavegas.
Following the event, the 29-year-old took to his Instagram account to announce his new venture and confirmed the joint will be opening at the beginning of next year (17) and aims to put women on a "pedestal".
"Tonight is a different take on how it should be done in Houston," he wrote, alongside a picture of ballet slippers, the apparent logo of the club. "Treat yourself don't cheat yourself. Where the women are on a pedestal and the surroundings are unforgettable. The Ballet pop up tonight for HAW. Grand opening early 2017. #HelloWorld (sic)"