Hip-hop mogul Sean 'Diddy' Combs wants to make sporting history and become the "first black owner" of a top football team.
The entrepreneur, who has experienced success in the music, fashion, restaurant and alcohol industries, is keen to follow in the steps of his ex-girlfriend Jennifer Lopez and move into sports ownership.
But Combs doesn't want to just be a shareholder in a team like Lopez and her husband Marc Anthony's deal with the Miami Dolphins - he wants to hold a majority stake in an NFL franchise.
He says, "You know there aren't any black owners and I plan on being the first black owner of an NFL football team. I wanna put it out there. Not minority owners, majority owners!"