Cristiano Ronaldo to launch denim line

Soccer hunk Cristiano Ronaldo is launching his own line of denim.

The Portuguese sportstar already designs and models male underwear for his own fashion label, CR7, and now he's hoping to score with quality jeans that move as easily as he does.

“In the past, I’ve really struggled to find premium denim that’s actually comfortable when you’re on the move,” the Real Madrid striker tells People magazine. “This is something that was really important to me when we started developing CR7 Denim. I wanted these jeans to be made to be lived in.”

A longtime fan of skinny jeans, his new collection offers denim junkies four styles - Modern Straight, Slim Straight, Tapered and Super Skinny.

“One thing you really can’t tell just by looking is that this denim is designed for motion on the body and ultimate comfort,” the 32-year-old adds. “Using our stretch technology, we’ve made these jeans to move with you, wherever the day may take you.”

The line, which is available from June 1 (17), will also include denim shirts, jackets, and shorts.